AI Insights · Timothy · July 2022
Top 5 Music and Audio Apps Performance in Middle East Q2 2022
Explore the performance trends of the top 5 music and audio apps in the Middle East during Q2 2022. Metrics include weekly downloads, revenue, and active users.
During the second quarter of 2022, the Middle East saw varied performance trends among the top 5 music and audio applications on a unified platform. Below, we dive into the specifics of weekly downloads, revenue, and active users for each app, based on data from Sensor Tower.
StarMaker: Sing Karaoke Songs experienced fluctuations in its weekly revenue, peaking at around $122K in mid-April before declining to approximately $60K by the end of June. Weekly downloads showed a notable increase, starting at 37.5K in late March and reaching a high of 77.7K in mid-June. Active users followed a similar upward trend, growing from 141.9K in late March to over 200K by the end of the quarter.
Anghami: Play music & Podcasts saw its weekly revenue fluctuate, with a peak of about $65K in late April and a low of around $40K in mid-June. Weekly downloads peaked at 72.7K in late May before dropping to 24.2K by the end of June. Active users consistently hovered around the 1M mark, peaking at 1.07M in late May but decreasing to 883K by the end of June.
WeSing - Karaoke, Party & Live experienced a varied revenue trend, starting at $7.4K in late March and ending at $5.4K in late June. Weekly downloads saw a significant decline, from 10.6K in late March to just over 1.4K by the end of June. Active users also saw a downward trend, decreasing from 29K in late March to around 17.7K by the end of June.
Smule: Karaoke, Sing & Record maintained relatively stable weekly revenue, fluctuating between $10K and $14K throughout the quarter. Weekly downloads showed growth, starting at 4.7K in late March and reaching 7.7K by the end of June. Active users peaked at 50.9K in late April but settled around 45.3K by the end of June.
Apple Music had a consistent revenue stream, ranging from $1.9K to $2.4K throughout the quarter. Weekly downloads remained stable, averaging around 5K to 6.5K. Active users also showed consistency, maintaining around 100K throughout the quarter.
These insights are sourced from Sensor Tower, where more detailed analytics can be explored.